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An independent study involving 500 on-line retail businesses showed a marked preference and heightened purchase intent (up to 36% higher) for products marketed with a 360° interactive image presentation.
Customers are typically forced into a 'leap of faith' scenario, often abandoning their shopping carts and turning tail if visual information is poor.
The purchase effect is heightened with thoughtful 'customisability', allowing users to twist & turn, choose colors, styles or magnify the actual product to view product images - making it their own.
A 360° Spin image goes as far as possible, 'virtually' putting your product right into your ‘customers' hands, leaving them with a very powerful mental picture that will confidently steer them towards a shopping cart conversion experience.
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